Founder & Principal Strategist
From the halls of the hospital to the boardroom.
Renée Gutierrez
Founder & Principal Strategist
About ROVEN
Clinical understanding. Commercial judgment.
15+ years clinical-to-commercial. I started as a radiological technologist and cardiac scrub tech in ORs, cath labs, and trauma centers.
Then I ranked #1 of 204 nationally selling capital imaging for a Fortune 500 healthcare company, and went on to lead commercial teams at five MedTech and healthcare AI startups.
I have watched deals stall from both sides of the wall: the clinicians who will not adopt and the sales orgs that cannot see why. That is the stall I find.
Because I have sat on both sides of the wall, as a clinician and a commercial leader, I see the blind spots that boardroom strategies miss. That is why I founded ROVEN Strategy: to give leaders an independent, strategic second opinion before they commit capital, time, and reputation.
Awards
- President's Club, 3x
- The Shark Award for competitive takeover
- AI Hackathon Award for a practice intelligence app
Experience
- Capital imaging sales at Siemens Healthineers, GE Healthcare, and Philips Healthcare
- #1 of 204 nationally
- 5 startup commercial launches
Advisory & Mentorship
- Advisory board member
- Advisor to ASC, imaging center, and physician practice launches
- Mentor to healthcare professionals entering the industry